Embedding Crypto Incentives in Enterprise Processes

Transcript

a referral system so even when you invite some friends you are earning some token so so we just found two to play and for those of you who are come from the international we have been the apps that that weight that was recommended to book a new hotel so so so you can use it too even if you're not speaker for your next travel if you travel soon with the current situation so so I'm being told that it's okay we can start okay so let's start so hello my name is Vidal I'm here to present about BTU protocol it's the enterprise blockchain track so

and I'm going to speak about how how can how enterprise can easily embed cream to incentive in their process and we are live so I will give many examples with Hotel Curran tall and very coming soon with cruise bookings so in the summary our mission is to to democratize the blockchain revolution the blockchain ability for of disintermediation for enterprise of it's a fantastic opportunity for another price to get closer to the consumer and so we want to create the toolings and the tokens that give this democratize this ability for

enterprise so that we can give up purchasing power to to end-users we are pioneering for bookings and transaction protocol and we are live in protection since one year and we are improving all our integration with enterprise so I will give example about it and we are also talking so we are already in the top 200 crypto asset worldwide so our vision is that crypto is the ultimate incentive tool for gamifying any process for rewarding and even for cost reduction because we

script or you can unboard users very easily you can distribute money worldwide easily so so it really lowers the costs of any any and any incentive program but to be deployed in protection with enterprise there are a lot of requirements requirements are that we need some web plugins for its integration in any existing service so if you are a booking engine for hotel or for cruise you have already have your only website you will not really develop something new so you need web plug-ins to introduce crypto intensive so you need also international user onboarding

and transfer with low volatility so you cannot afford transferring rewards that are losing their value you also need training programs and for web developers not just for blockchain developers because most of the unfortunately most of the developers are are not drug chain ones so we need really the capacity to give them simple tools and very packaged we also need for the general public to be able to customize the wallets because any enterprise needs to give some specific messages and and to be able to sponsor the gas development because user

and user normal people don't understand the gas concept so that's very important and we need also to use the blockchain to to secure and track all the incentives that people owe each other and in the in the trustless way and also costly we don't need enterprise cannot afford in all the systems the back-end cost so that's why at BTU protocol we have developed some solutions for customer acquisition so for enterprise to be able to acquire a new customer easily to give for instance a cash back to give an incentive for people to come

and use directly some specific channels that Enterprise prefer amongst others we have some distribution solutions so enterprise can build easily a network of new partners that that can resell their services and and be rewarded easily so if we need industrial and boarding we need to embroil any kind of new partner in any part of the world and we can need to pay them easily and monetization solutions because people who have some audience can can can be risk can become resellers and and so so we need specific solutions so that

doesn't surprise can earn money through their traffic's I will give examples in production of all the those services so so so those solutions are based on the stack so what is the BT protocol stack so it's a it's a web plug-in I will give all the tutorial about how to use it so basically in any web site it can be a hotel booking site to cruise booking site you can install a web plug-in here you can see it's this black bar that collects the the address of the user to be rewarded and we give all the two links so that we can collect the address and reward the user after the checkout we have b2

multi-centered enterprise need with a costly manner to send many tokens to many users we have a gasless payment so here it's a screenshot of our crypto to to Gift Card off-ramp so so so for users who are not familiar with gas just so you need to do it very easily it's also very interesting to have an off ramp that is not an exchange because most end users if especially if it's less than 100 euros they don't want to to create an account of it on exchange they just did an easy way to get off when they want to use the values that are acquired so we have a wallet so I invite you to test it so it's called bit you direct

that Enterprise can customize when you give the download link of the application and we have also a stable that is called the bid I so bid is a stable coin but that is expected to make her dolls die and whenever you use the bid I you were getting a bit your reward so it's very important and so forth as an operative Rhys component to be able to transfer value without losing money without volatility so that's part of the stack just a little focus on the bad eye because it's very you we have just announced it three days ago so so you see here in the screen either scan

screenshot so whenever you make a transfer of bid I you getting automatically a reward in between sensitive eyes die so so that's that's very powerful you can see even in our tap you see that the reward as our incremental and based on the time of on the time in which on which you hold it the the bid I token so it's very interesting that so it's very stable so it we die is like a die but you get a gift whenever you want to to use it another component unmentioned so it's the the web plugin so you see here it's it's a website developed by a car rental

company that is aggregating almost all the inventory of Carentan systems like Eretz reverb car and many others so so so they can even they can easily collect deuterium address of their own users and and offer a reward whenever the user is booking his car for his next trip so okay so I will now deep dive in some case study so so we are very famous for this service that is called BT hotel so in Beach Hotel is based also on our plugins so so so the principle is very simple so whenever you book a hotel in

any part of the world so we have connected almost two million hotels and properties so whenever you make a booking so so you get a reward automatically and and it's after the checkout so so that's that's very important why it's because the the the it's an incentive to use this channel where were the people giving the inventory are getting a good margin so that's that's what's really important so for those of you who didn't notice it but we we were recommended and thanks for all the people who used to international participant of each HDC

that games that have used our system so we were recommended so it's an incentive for people using this system and and they are using actually it's actually so why what's important because here it's the hotels but here with the bit you the key can build a new distribution channel where the control the margin that they are giving to you so is it giving to you 5% in with you so they control the distribution margin that's very important because in most distribution channels for tells or for many other industry the the margin is decided by the broker to broker decide okay I'm the one who's breaking customer I'm taking 25% here it's the this to the commission of the distribution channel is decided

by the hotels we take zero percent commission that so that's very important so there is no no it's not fear between protocol because we don't take Commission of on their system and for end user they see that they get a reward there's an incentive to do so they get a competitive offer and they are free so it's a system where you have no account so and you have and and even the db2 you can use it outside the hotels so it's a real value another case study that is based on the same software why we design another use case it's because the first the Beach Hotel is

designed for the crypto community if you want to book a hotel and get rewards in bit you it means that you're already a crypto guy you already kind of geek for the outside world and you know how to create a new term address and so that's your advance guy so we designed something for the end user who will never see the crypto that's called travel everywhere so what's happening is that we so instead of onboarding new users we run bordering new partners that are reselling the offer so how does it look like so it's a simple widget generator so so you just input your wallet address

so you so so but we hear you're your webmaster on the website and we generate from you a new frame and whenever you put so it's very simple so similarly to any guy who can put a YouTube video inside the website you can you you can put a booking engine inside your website so some example in the real life so here it's a very big travel agency the from Italy the second-largest actually in the country so they have just installed our our our widget and whenever someone is making a search here and is booking a hotel who gets rewarded it is the neutral

partner so so so it's B travel who gets the crypto so so it's very so it's very easy it's very simple and in terms of decentralization it means that bookings can happen everywhere everywhere where we have audience so everywhere here it's it's in the Facebook community so so it can happen really anywhere here in in the last screenshot is the is the the federation of the retiree in france that are you install this plugin and retiree guy guys who doesn't know about crypto is just making a normal booking he gets the price that is good convenient from

him and its generate it's generating a crypto reward for the portal not for him so so it's very interesting the this case because it can generate a lot economic flow and and for the hotels they are building a new distribution channels because instead of having a very big distributor that decides the Commission's they have many many little distributors who are working at the Commission that is decided by the Italia so so the power is coming back to the people who have the the merchandise it can be an Hotel but it can be any kind

of other systems ok so since we are a developer conference I have to mentioned how to integrate to be to your protocol so we have really three ways I already mentioned the first one so we have libraries and we have plugins so very quick the first I mentioned it so so anybody so it's not very high and developers so you can generate a widget and start earning some cryptos the second is that all that we all do all what you see has an API and and so we have NPM package called bit you Jas so

you can install the package and start using all the features that we are using inside our widget and install inside our adapts and the last one is the width between web plugin so if you are a cruise company and you are already selling cruise you can just install our component and our component will be able to reward either the end user either the new partner that is distributing your system so you have the full documentation here but it's very it's very packaged so you just have to to put our component so here we have a script that is embedding all the components that display the the bar plus all the web drop web 3 sorry the web 3 component

so that you can collect your address and and initiate transactions then you have to just to put a div so it's HTML tag where are you to materialise where you put the bar the the plug-in and you can use you can collect in your code all the address to be collected so it's all is all on the session so session storage you can read the bit you address to be to be collected so so for those of you have question our token is reference in a lot of wallets we have we are working with audio systems just to to to to have

exchange have wallets to to have ramps gift cards so we to have a partner with consulting about how to enterprise can use our tokens and you can read about us in the press so Bloomberg China has identified us as a top use case on the blockchain and in case you have any questions you can ask them buttons I really invite you to install our mobile application bit you direct and to to start really we play with crypto incentive in bhatia in everyday almost

everyday situation being hotel bookings car rental and many other to come in production soon thanks for your attentions and of course I'll be glad to answer any questions okay just one question okay okay look at that pretty panel okay so but by the

time the next guy is arriving so I'm taking the question so so the question for because we can't here is how the padai works so so Bataille bataille is a smart contract ERC 20 compliant and this smart contracts can exchange any dye to a be die so it's a one-to-one switch forbid I so it's it's it's a stable coin the the the the difference with the dial is that we introduced an in reward whenever you make use on the coin so whenever you make a transfer whenever you make something we are triggering a

bit you reward so the one of the question would be how do we finance the way the reward so the reward is in our case is powered by the GSR so the die saving rate so the die saving grace is financing some some value to give this reward so I will take the question outside because