The Story of PizzaDAO: Community, Crypto & Culture

Transcript

Since 2021, we've actually thrown hundreds and hundreds of pizza parties. And this level of coordination, I think, entirely made possible by the blockchain. Like just not possible to do this, right? And we with something [music] which we we call open pizza. And and we think of it as like it's like an open-source franchise. bring small businesses on chain so they could have transparent financials and satisfy disclosure requirements and tokenize their businesses and be community owned. People don't know that actually LLO did not give the pizza Korea 10,000 Bitcoin.

This is from NFTTS. You know, first LLO went from Bitcoin to pizza. Now we're going from NFTs to real recipes. Okay. Okay. Ready and action. >> [music] >> Today we are talking about one of the most primitives [music] in web3. It's not staking, it's not roll up, it's pizza. Welcome back to ecosystem project demo. This is episode 29 brought to you by EC institute. I am Puja Ranjan. EPD is a special podcast where we talk about different public [music] goods projects

and learn how they are powering the web3 space. With this project, the power is literal. Joining us is the founder of Pizza D, a group that turned a meme into movement and 330 E into global pizza party. [music] Snacks man, welcome to the show. >> Thank you, Puja and Minaki. It's great to be here and yeah, it's been quite a ride and we are having so much fun at Pizza Dow every year. >> I'm sure you do. It's interesting uh group. It's interesting name. So maybe we can start with simple like who were you before web 3? How did you get into the crypto space? And I know you do some

hacking as well. So please let us know about uh Pisa Dow, about yourself, how everything come together. Yeah. So, I learned about Bitcoin in 2011 and I had just dropped out of college where I I had been studying math and I read the white paper and I realized that Bitcoin was a currency that was backed by math and I've always known math to be something that is easy for a lot of people to agree on. You know, we don't agree on everything in the world, but math most people agree. Pizza I think also people agree on but math really easy to agree on and from there I was bought in. I just thought you know this

is going to win and then every gosh I think every couple years I would have another Jurita moment like oh my gosh this is a big deal and now it's a big deal and then I actually so I was organizing meetups. I started organizing meetups in Philly in in like 2013, 2014. And one of my meetup co-organizers actually brought me to this historic event in New York in January of 2018. It was called the Rare AF Digital Art Festival. And this was where if you've seen there's this uh documentary about Pepe called Feelsgood Man about and and there was a Pepe a Homer Pepe I believe it was Homer Simpson Pepe that sold for like $300,000 at auction and it's in

this documentary and I was actually there and this was my introduction to NFTts and to Ethereum although yes uh Rare Pepes are on counterparty but there was also CryptoKitties and Crypto Punks and Decentraland and they were all there. So, I got introduced to all of the major people building this new NFT ecosystem in one day. I I was so lucky and I went home and I I bought like I don't know 11 or 13 Crypto Punks for $100 each and became a member of the Crypto Punk community. I spent years hanging out in the Crypto Punks Discord, which was at the time the hub of all NFTTS. Uh, and then ultimately Clubhouse

came out in 2021 and I got on there. I actually got on in like November of 2020 and I was one of the people on there who was educating everyone about how to do this stuff. What's an NFT? What's a wallet? Why blockchain? And that was actually the community that that pizza came from. So you are an OG here starting from maths getting into Bitcoin then NFT and ed started educating about how to use wallets and make use of all those things. So was there a defining moment when you realize web 3 needs mozzarella [laughter] >> so yes there was and it was the middle of the pandemic and I live in Philadelphia and I actually I run a

community group so I'm a community organizer. This is my I would say my core skill is is as a community organizer. I think we're a community here of community organizers on the call. I was organizing well I have a Facebook group that I run in South Philly and today it has uh like 20,000 people in it. It's big group and at the time I think it had maybe seven or 10,000 a little smaller. And I watched as all the businesses in my neighborhood really suffered during the pandemic when everyone was inside and all the businesses were losing business and many went out of business. And I thought to myself, how can communities support their local ecosystems in a different way? And how can the blockchain actually apply to this? And so I would tell people on Clubhouse that it was time to

bring small businesses on chain so they could have transparent financials and satisfy disclosure requirements and tokenize their businesses and be community-owned. And people were like, "What are you talking about?" And so I pivoted a little bit and I started talking about doing similar things for pizzeras and about throwing a global pizza party on Bitcoin pizza day. And that was the real thing that got people excited along with making an NFT. and the NFT. The secret sauce I would say to Pizza Dow was that we got 314 different artists to each submit a piece of art, a different topping for the NFT. So, we

went from just a few people to hundreds of people collaborating to make these very silly 4K highresolution generative pizza NFTts. >> That's amazing story. So, it's a kind of grand philosophical statement about decentralization that you brought into the picture from one person to 300 plus people joining in to support the community. It is pretty interesting and I would love to learn more about it, but I understand there is a presentation.

So, let's first go ahead with the presentation and then we'll be there with follow-up questions if there are any. >> Sure. Yeah. So, this will just kind of help me tell some of that story and and then maybe I'll even I'll I'll show a little bit of the NFT. I think we're all cat herders here and you know cats are hard enough to uh just being cats, but make the cats artists and they're they're twice as hard to herd. So, that was definitely our experience making the NFT, but it but it came out really fun and I'll show that. So, I'll give some basics. I mean, the viewers probably know this. You may not know the date, but January 3rd, uh, 2009 was first Bitcoin block. And nobody was really doing anything with Bitcoin until this guy llo, he wanted pizza. And it was May

18th, 2010 when he decided that he wanted pizza. Bitcoin was 500 days old. And he posted on Bitcoin Talk. This was the big forum that everyone in the Bitcoin community was on back in the day. Like, this was the spot for community. And this was his post. And it's actually a really silly post if you read it. I'll pay 10,000 bitcoins for a couple of pizzas, like maybe two large ones, so I have some leftover for the next day. I like having leftover pizza to nibble on later. You can make the pizza yourself and bring it to my house or order it for me from a delivery place. But what I'm aiming for is getting food delivered in exchange for bitcoins where I don't have to prepare it order or prepare it myself. Kind of like ordering a breakfast platter at a hotel or something. They just bring you

something to eat and you're happy. I like things like onions, peppers, sausage mushrooms tomatoes pepperoni etc. Just standard stuff. No weird fish topping or anything like that. I also like regular cheese pizzas which may be cheaper to prepare or otherwise acquire. If you're interested, please let me know and we can work out a deal. Thanks LLA. So kind of the silliest possible way I think to order a pizza and it took him 4 days and nobody actually was interested. So So on May 21st he said, "So no one wants to buy me a pizza. Is the Bitcoin amount I'm offering too low?" And then eventually finally this guy, his name is Jeremy Sturdivant. And people don't know

this. People don't know that actually LLO did not give the pizzeria 10,000 Bitcoin. Lazlo gave this Bitcoin to Jeremy. And Jeremy went to the pizzeria and he exchanged the Bitcoin. He well he bought the pizza for LLO. He called him, you know, he ordered it for LLO. Well, he says he spent all the Bitcoin traveling actually. So, so there are two people lost 10,000 Bitcoin in the story in a way. So, yeah. So, Jeremy is kind of the the hidden hero here. And for me, what what I love about this is it's a reminder that people are layer zero, right? This whole ecosystem exists on top of people who are making transactions. And who actually bought the pizza? Well, it was Jeremy. And yes, Elazo got his pizza. Uh he ate it with

his his kids. The shirt says, "I love pizza." Just a historic photo. And so this was the ground that pizza da kind of like drew on was this legendary story of llo on May 22nd when he had his pizza. So now I'm going to switch to a little more about pizza down and I mentioned how we came out of clubhouse and we built this NFT and then so and here's what we've done. So since 2021, we've actually thrown hundreds and hundreds of pizza parties. Uh we've spent over a million on pizza and we bring the world together around pizza shared beliefs, you know, in

decentralization, in self- sovereignty, in self- custody and that pizza is really good. And so we finally last year actually we were in over 400 cities across hundred some countries and there's about 20,000 people that came out to eat pizza together on this one day May 22nd and we have Chichin Chong actually have uh have come to pizza parties with us. We have friends all over the world of course we've worked with you know I mean so many companies in in the ecosystem many more than are even on this slide. all the major cities where, you know, we're throwing parties and I just have some photos from around the world that are really fun. We'll just go through this. This is Vienna.

This is like this beautiful museum. They throw their party in. This is Oh, the Ninja Turtles come to our party sometimes because, you know, they love pizza. Can't keep them away, honestly. And uh Europe, we do this actually in Ukraine. We had a really big party. Oh my gosh. This is in the Cayman Islands. They did a yacht party. Of course they did. Right. We're big all across South America. Uh we're in the Middle East. This is actually in Beirut. Oh, look. This is They translated our uh our presentation. We're across Asia. We're Yeah. I mean, everywhere you can imagine. Although we are really focused on growing in China. I will say we are very focused on growing in China because we're not as big as we want there. It's

you know, they can't really talk about cryptocurrency in China, but they can have pizza parties. So, so, so [laughter] we we can kind of work around that. Africa, we throw lots of parties. Nigeria, the crypto scene in Nigeria is massive. And then beyond this, we also throw conference side events. So, like every month, we're throwing a conference side event somewhere in the world. You know, this was at Eat Denver, this was at DevCon, this was uh at uh the Web3 Bridge in Nigeria. This was for NFTtm and permissionless in New York. We've thrown like 50 side events over the years. This is above and beyond the hundreds of parties that we throw every Bitcoin pizza day. And I will show so in the spirit of cat hurting, I would like to show just how crazy this NFT was and

why I think we were so wellprepared to organize hundreds of parties on one day on Bitcoin pizza day. And that's because we organized 314 artists to collaborate on a project. So this is our NFT and and these were the uh very hardworking chefs who herded all of these artist cats and helped make it happen. And we So these are some of the toppings. So and everyone is a different style. So you might imagine that these pizzas come out and they look pretty funny. So you know here maybe we'll look through some of the meats. You know here's here's our pepperoni and they have they have variance actually. There is a little bit of variation between them. And then

these are all the pizzas. There are 19 pizzas that have been minted that that have the pepperoni topping. And so we can show this is a pizza that has some some pepperoni, some proolone, some onions. Looks like some basil, some spinach, red peppers I believe. So, [laughter] this is kind of the foundation of Pizza D was recruiting all of these wonderful artists who came together and made and the thing is, you know, once you have more than 100 toppings, you kind of run out of things that make sense to put on pizza. So, we put a lot of things on pizza that you really wouldn't necessarily expect, like cigarettes and paint and dog toys and rocks. Yeah. Uh, hey, my Oh, and Corona virus. Yes, you

can get a uh a Corona virus pizza if you're not lucky. Beer can pills uh oil spill. I don't know how that happened, you know. So, had someone might have dropped maybe the chef dropped their headphone on the pizza. I don't know. Uh so, so we really let our artists kind of go wild and do a bunch of silly things. Oh, wow. This is a rare one. There is one pizza that has computer chip topping and it [snorts] has the FOMO topping and some mushrooms of course on a moon crust. Very tasty. And it looks like that's a squid ink sauce. Not my favorite personally, but you know.

[laughter] So yeah. So, this this is the uh and organizing all these artists to do this, I I'd have to say, you know, it was a massive work of uh coordination and of love from our chefs, our our cat herders here at Pizza. >> That's amazing. Like, it's wonderful. >> It was It was really fun actually working together to make art, to make events. I think, you know, that's some of the most fun stuff you could do. >> And I think that's the beauty of this community. You know people come together, they are aligned with the mission and they are doing something great together. Even if it starts with like just a fun moment, it actually turned out to a movement because having

300 plus ETH to support is something amazing >> and this was not possible before like you know sometimes we forget this we're 5 years in you know and we forget how we got here and having conversations like this reminds me like pizza dow started from clubhouse it was February 19th and that's when we started our disc we went from a clubhouse room with like I don't know 10 people in in it to a clubhouse room with hundreds of people in it to a discord that had thousand people in it to an NFT that we released March 15th so less than a month later and we had 300 ETH and then two months after that we spent $300,000 buying pizza all over the

world roughly from pizzeras actually that time because we couldn't have parties because it was the pandemic. So, so we had we just called the pizzeria and we learned the first few times what to say cuz they hung up on us. But we but we could call the pizzeria and we'd say, "Hi, I'd like to buy $500 worth of pizza for May 22nd." They'd said, "Okay, that's a lot of pizza. Let me connect you to my manager." And we'd say, "Oh, actually, we would like you to give the pizza away. We're going to buy this pizza and we just want you to make your customer's day, make someone's day, bring that pizza somewhere that it will really be uh valued and appreciated, which is easy. It's pizza." And uh and that was what we did. And this level of coordination I think entirely made possible by the blockchain. Like just

not possible to do this, right? We built this art together. We raised the money. And how do we align everybody in the beginning even to work together? We didn't even have a token for them, right? We just promised them a token. We said, "Hey artists, if you contribute to this, you'll get one of these tokens and we'll pay you too. We'll later, you know, we'll come up with like an amount that that is fair." And we ended up paying our every artist got 0.1 ETH which is about 400 bucks at the time that we sent it out. Uh man the price is down. We got this ETH. We got this. And so every artist actually got a pizza NFT and 0.1 ETH. And just the promise of that was enough to facilitate all of this coordination because they trusted us to deliver and they knew because they

knew we could because of the blockchain. So yes, when it started it was more on a promise. A promise for a better future. A promise to have a future where people do not have to struggle for finances and finances are an individual's control. Well, I would like to hear from you. How was it like when you received 300 plus E? Was that a moment to kind of celebrate? Was it terrifying? How did you decide immediately like how are we going to spend this money? Who should have this money? Not you obviously mentioned about giving it back to some of the artists but uh the process of how you are going to deliver pizza at places you want to give it away.

>> We knew we wanted to throw a global pizza party. So this actually has made pizza DAO really easy uh compared to some other Dows in terms of coordination because we you know what we would say in the early days we would say pizza's our boss and uh what does pizza want and this was how we kind of coordinated everyone to to work in the service of pizza and and we knew we wanted to throw this global pizza party so it was easy I think people wanted to support us because they knew we were going to do this really fun thing and we knew what we wanted to do with the funds before we even had them. And then when we got them, I mean, it was crazy. We everyone was so excited. We hadn't slept very

much. We were having so much fun and it was it was wild. It was that's probably the craziest three months of my life. >> Very interesting. So, talk a little bit more about the governance. I understand you uh people decided to have a very unique uh governance model like one vote per person not per token. Talk to me about this. What was it all like? >> So I think there's a reason democracies are one person one vote. And there's a reason that it's good to have one person one vote. I think it makes community stronger and it protects from someone with a lot of money just coming in and saying, "Well, now I run this," which is not actually necessarily even in that person's interest and certainly

potentially not in the organization's interest. So from the early days, we knew we wanted to have a system where everyone had a voice because even if you're a whale and it's one person, one vote, you still may be very influential because, you know, you have a lot of money. So there's still, you know, it's not like as we see in politics. So, we knew we wanted to do one person, one vote. And we also, look, it was 2021 and even today, I have to say, having all of your organizational decisions be on chain, having all of your money be on chain, and having it be controlled by Dow tokens is very scary.

And so, to this day, we are just a multisig. We're a multisig that we elect from the community, and the multisig does the decisions of the community, and we make the decisions in our Discord, actually. So if you have one of our NFTts, you can vote and our proposals are in the discord and then once the proposals go through, the multisig makes it happen. And we did that because look, Dow governance on chain is still not ready. It's still not ready. And it's not that we don't want to move towards proper governance on chain, but there are certain things that I think are really important for an organization to have in their voting system so that it it doesn't fracture and and break the organization. And I think one is one person, one vote. Another is anonymous.

Anonymous voting. You voting anonymously on chain. That's actually pretty hard, you know, like there aren't a lot of people doing it. Delegation, I think, is incredibly important, you know, and it's uh what's the acronym? There's another one. Being able to change your vote before the vote is finalized, right? So that there can't be bribery or coercion is another one. And so so there are all of these and Vitalik talks about some of these things about important kind of like governance primitives and the reality is we're not quite there yet as an ecosystem and I I think there are people doing really good work and we are also you know doing what we can to to push our governance in the direction of where we want it to be and will we ultimately have a pizza token you know

maybe but we don't want to do it wrong. >> Yeah waiting is fine just want to do it right. Yeah, I'm seeing that there are more philosophical alliance with Malakda. I don't know if you are aware of it or not. Yeah, they have all these ideas. Uh even rage quit was an option for people who do not want to participate and things like that. So, it was pretty well organized. But as I understand pizza dao is not just on discord, not just on DA, it's a global thing. I'm curious to understand two things here. Number one, your name. Uh, snacksman. Who gave you that name? And the second thing is who are the snacksman all over the places? How does this process work? If someone wants to

throw a party at any city, how would they approach pizza now? Could you explain a little bit more about the process here? >> Yeah. So I got my name in college was we had this amazing program actually where you could submit ideas to the student body and there was a funding poll and there was like a certain amount from everyone's tuition that went into this pot that could be spent on what the students voted on and what I proposed was something called disguised doodadooders and this was a group where we would do silly things in costume around the campus like we dressed up those ninjas with yellow scrubby gloves and we snuck into dorms and we washed the dishes and when anyone saw us we

would like run and it was so funny. And another thing that we did, I dressed up as like a superhero called snackman and I would just give out snacks. I would just run around just oh you're you know you're studying here's some snacks and so people started calling me snacks and that has stuck and it it's very fitting I guess now that I'm doing pizza d and then around the world so we are a community of communities when we go to a new city we look for the community organizers and and we and people who are already bringing people together and then we say hey do we want to throw a pizza party. And so that is how we

discover the, you know, I'm the snacks in Philadelphia, but every city has a pizza captain now who and we're just building like, you know, it's it's Ethereum people. It's people from every honestly every blockchain and every ecosystem you could imagine. And even some communities that are blockchain adjacent or not blockchain at all in some places where maybe the blockchain isn't a big deal in Afghanistan, right? there are not that many people who are paying it but we got in through we have friends who are part of the United Nations and and then they have friends who are doing social work in in Afghanistan and so that's how we connect with people there so it's just this massive combination of community and of people who like bringing other people

together >> a strong and a big human network that's taking this thing forward great philosophy there well you shared the story of last globe thank you for sharing that first of all I did not know about Jeremy so [laughter] I learned something new today my original question was for lazlo like do you think that lazlo may have spent 10,000 BTC on that or he ended up giving up that much I really wonder right now did Jeremy spend all 10,000 BTC on travel >> you know I think uh even from the early days of Bitcoin we talked about you know the the dreaded $5 wrench attack and I think even to this day you know when you're someone like Lazlo or you're

someone like Jeremy, I think it is appropriate to let everyone know that you spent all your Bitcoin. Now, I don't know. I don't know. I just don't know. Llo says no regrets. I assume he's doing just fine. I know that he came back actually when the Lightning Network came out. He came back years later and he was the first person to buy pizza on the Lightning Network. So, he's still around and I assume that he and Jeremy are doing just fine. >> Yes, indeed. I'm sure Bitcoin is at a great and comfortable position right now. So hopefully they are very well.

Let's try to uh take a step forward and try to understand what's new and upcoming. I heard about something called as open pizza. So if you can maybe explain it to me like I'm from web two and my only DAO or web 3 experience is getting pizza from Costco kind of thing. So how is web 3 pizza different from web 2 pizza and what is this franchising concept that is floating around for open >> well we say franch cheese. So the idea here is that and we would talk about this you know when we talked about how pizza is our boss and we would say well why is it that you know a company like Domino's has the uh the best technology right and the best financing the best supply chain right and they and their pizza is not good right and this seems

like a tragedy of the commons right like why is it that there are these massive companies that are making bad food this is not how it should be and so but the thing about pizza is that there are independent pizzeras everywhere. This is this is a classic entrepreneur thing to do is to start a pizzeria and this is true all over the world and we know the pizza industry. We go to the pizza conferences, we talk to to the pizzeria owners, you know, we and they talk to each other, the independent pizzeras, they say like maybe we should join forces and build some of our own software, build build some of our own distribution systems, build some of our own really infrastructure, right? that that we can own. But alignment is hard.

Alignment is hard. But that's our business here is alignment. Like that is what I think we are most good at here in this ecosystems. That's why pizza dow as an alignment mechanism for independent pizzeras I think makes a lot of sense. So how do we do that? And I'll be honest with you, we haven't built anything yet really for besides people. We have a lot of people. We have a lot of friends. We have a lot of relationships. And we have trust. and trust look in the age of AI uh trust is everything I think and it's only going to become more more so that and even even before the age of AI in the age of marketing web 2 is run by marketing you can't trust anything on the internet and so you have to trust people and we have that we have people

we have really nice people who we trust all over the world and that trust extends to pizzeras because we're doing business with them every year we're letting them know what we're doing with them we're throwing a global pizza party and as we build stronger relations with with them. We're telling them why we're doing this and what our vision for the pizza industry is. And what that is is to build open- source software, to build open source recipes, to build actually the, you know, most businesses are a spreadsheet. When you really go all the way back and you're like, where does the the brain of this business live? It's just some spreadsheet that then pulls in from like everywhere else, right? And we can make that open like we can we can

make a standard that every pizzeria can use. Uh because you there are many people who who are good at making pizza. They may not be good at running a business. These are different things. And we with something which we we call open pizza, you know, and and we think of it as like it's like an open-source franchise. And so so that means that and we and and like I said we haven't built a lot of this yet and and we're we're talking to a lot of people and we're we're especially with vibe coding we are actually going to be able to build this I think faster than we ever anticipated but we can build this and the independent petries can come together and they can share they can share knowledge they can share software they

can share infrastructure and then they can potentially even share financially they can invest in each other around the world. Imagine if we can facilitate a bunch of pizzeras in New York who are masters of their craft to invest in a pizzeria in maybe a country where pizza is not that good yet. You know, people most of the world only has one kind of pizza. They have Neapolitan pizza, but the pizza that you see in movies is New York style pizza, right? That's the the pizza. And I think New York style pizza is really good. And there's no reason we shouldn't have New York style pizza in more places. Detroit style pizza. People don't even know that exists. And Detroit style pizza is great. One of my personal favorites. So, we can help to do that

worldwide. And the thing is, if we do this for pizza, if we build an aligned independent pizzeria organization, if we build software that everyone can share, and we do this all open source, well, it turns out we've built that probably for a lot of other small businesses kind of, and they could just kind of they could copy it. So, so why couldn't you build a DAO for tacos or for nail salons or for ice cream? I love ice cream. >> Very interesting concept. Standardization of fizeria like standardizing the dough, the sauce that we want to use.

>> We we have to be careful, right? Because we don't want to homogenize pizza. We don't want all and this is a challenge I think we have as a planet as the internet and the blockchain you know and AI as we dissolve all of these borders right between our our minds kind of right on earth we still want to have individuality and localism and so we don't want to make all pizza all over the world the same and so that is something that we're going to have to be really careful about. So, so you know and and but but we we talk about this and we care about this and so we we trust that we won't ruin pizza.

>> Of course, the local topping will top the pizzas. >> Yes. Yes. >> Very well. So, this is like very interesting conversation. I'm sure our listeners will start feeling hungry and ordering pizza as they are listening to this conversation. Well, I want to switch gears here. I want to hear about your ve story. I mean I see you are having a lot of pain. >> Oh yeah. Here >> and and there are interesting stories. Yes. If we can capture it on the camera that's beautiful. >> Yeah. If you would like to maybe talk a little bit about some of these u uh pins. How did you get there?

>> So I started wearing this not this vest. I I've been wearing a vest every day actually for over I think 13 years. And the reason I started was because I had a I would say an overexited door on my apartment and it it tended to swingshot faster than I realized I didn't have my key. And then I would be standing on the other side of my door like gh I'm locked out. And what I realized was I actually I I had a I had a fishing vest that I inherited from my grandpa. And I realized if I put my key in my vest pocket and I put my and I actually had it attached to the vest with the lanyard

and then I put my vest on me, I couldn't be locked out. So So this is this is why I started to wear the vest every day. And once you're wearing the same vest every day and you put a few pins on your vest, then people start giving you pins. So now I have 42 pins uh because Yeah. because well 42 uh for Hitchhiker's Guide readers out there, it's the answer to, you know, the the one question the the meaning of the universe and everything. Uh [laughter] it's the question they ask their AI in the Hitchhiker's Guide. So So that's why I have 42 pens. Yeah, I just collected them. I mean, all over the world now.

And I actually, yeah, now it's pretty selective because, you know, I only have 42 cuz honestly, it gets a little too heavy. And and so I've been like swapping them out, you know, like I this one is really funny. I got this one at a pizza conference. This is one of my oldest ones, actually. It's a very very early Bitcoin pin. Yeah. [snorts] >> And >> yeah. >> So, yeah. And and um I I love going to you know I go to all these conferences uh to meet the the community and you know there are other people uh like Patricio from POA app who he always wears his his pink blazer right and I love that and uh and and what people who

don't do that or or Taco people might know Taco who has he has all of his conference badges around his neck and you know when he and I see each other we always give each a big hug and then he gets stuck in my pins and we have to kind of like, you know, um, and what people who don't wear the same thing like a cartoon character every day don't know is all of the upsides to doing that now. And I have a lot of pockets. I mean, I have 31 pockets. So, you know, I have a lot of stuff in my vest and well, so women have purses and and some guys have like fanny packs and stuff and you and they understand that when I come home, I take my vest. I'm wearing it for this, you know, but usually I don't wear

it in in the house, but but when I come home, I take my vest off. I put it on the hook and then when I go out, I take my vest and I put it on me. Then all I really take in and out is my phone. So, whenever I leave the house, I know not only am I going to have Oh, my my pizza slice is trying to hide behind the earth here. No, you're first. Pizza. You're first. And what I know is that not only do I have my my money and my keys, but I also have my passport and I have tissues and I have hand sanitizer and I have stickers and I have silly lots of random silly fun things that you know I have a I have a permanent marker. I have my

sunglasses. I just have everything and more lots more random stuff. I have a handkerchief. I have all these things that, you know, I don't even have to think about. Just like, you know, someone who has a a purse or a bag that you bring out every day. This is just kind of like my purse and it's very convenient. And oh, and just like Patricio, right? Makes it a lot easier for people to remember who I am, which I feel like I'm just doing everybody a favor. >> Yes, of course. That is another unique point. Yes. I think it it makes people to always remember someone. when I was writing the story after coming back from Denver that was one thing in my mind like okay I cannot forget this person ever I met in in my life so it was very interesting and I mean your vest is not

just a vest it's kind of backpack ready to go out at any point of time and you're all prepared [laughter] that's fun that's fun well going back to the conversation of pizza da here again I understand is coming up and you mentioned earlier in the conversation that community is generally trying to support having parties here and there. I wonder if there is anything specific planned for DevCon any NFT under preparation. >> So we are all focused on pizza day. So because this is our busiest month from the beginning of March until the end of May, we are it's pizza day. But as soon as pizza day is over and and we take a week and we all sleep for a week, then

we're back at it and we're going to plan something awesome for Mumbai. >> That is good to know. So the pizza day is on 22nd of May. I noticed there was an announcement going out any anything specific that you would like to share with our listeners if they want to reach out to pizza for any kind of sponsorship or having parties there? >> Yeah, so because of vibe coding, we actually have our own RSVP platform now. It's called RSV Pizza and it uh I can actually show it. So, it makes it so easy for all of our hosts to organize events. And if there's not a pizza party in your city, probably if your city has more than like 100,000 people, we

probably want to and even some that are smaller, but if if you have a 100,000 people in your city, like we would like to have a party there. And you can we make it super easy. So you just hit this page, you put in your city, you put in your name and your telegram and this will create your event. And then our hosts on the back end, I can show one of our events. So here is the party in Abuja in Nigeria. And they already oh my god, they have 142 RSVPs already. And and this will just this just walks our host through the whole process of organizing an event. You get to request your party kit. You get to build your team here. You get to set up your budget, put your sponsors in. Uh here's and and we so we built this all out

because there's a lot of stuff you have to do to throw an event. We know a lot of it because we've done it so many times. And it used to be a bunch of Google Sheets and Google Forms and and and Slide presentations. And now it just all lives in this one place. And we even have a dashboard actually that we we have regional under bosses. we call them and they and so so you can see we have 138 events signed up. We have 481 people who have RSVPd so far and this we we actually rolled this out like 5 days ago. So this is not bad but but these numbers are going to get bigger and this is going to make what we do so much easier. We are really really excited

about it. >> That's very interesting. Um definitely going to add links and show notes so people can reach out because uh pizza day is yet to come. Yeah. >> And for DevCon, I'm sure you would come up with different ideas. But I know that already that you already have a vada pizza. >> Show that. Yes. Let me show it. >> Which is there for Mumbai? Because this time Devcon is happening in Mumbai and people love vada. >> Yeah. So I mean this is one of the wonderful things about having a community that we we pulled in from the world's blockchain community is that we we have people from everywhere and and and including as our from the very earliest days of pizza dao as our

toppings artists and yes here is the vada pav topping by Rahul Jadav and uh yeah it looks it's a he did a good job I think it's uh >> he did a good job he also added that chili that goes with vada most of the time. >> Yes, this is variant 3. This is the rarest version of the vada pavic. Actually, this is so rare that it has not appeared on a pizza dow NFT yet. You can see there's no NFT yet, but maybe one day someone will order our pizza and they will get a vap on the pizza.

Yeah, I mean um in Devcon EC will be happy to distribute pizza from Pizza now and have this kind of toppings get arranged there. >> Yeah, that would be so silly. Yeah, maybe who knows maybe it becomes a a local a popular thing. I don't know maybe it's good. >> Yeah, right. I mean we we haven't seen vada pizza yet. There are different versions of it but maybe this would create a new culture. This is from NFTTS. You know, first LLO went from Bitcoin to pizza. Now we're going from NFTTS to real recipes.

>> Real world pizza. >> Right. Very well. I mean, I love this conversation so far and want to take our listeners to another fun ride and we have a set of questions which are kind of rapid fire round. >> Okay. Okay. Ready? >> Are you ready for that? >> Action. >> Bitcoin or Ethereum? New York slice or Chicago deep dish? >> Okay, I'm going to say Detroit style. People don't know Detroit style is really good. Chicago deep dish. Sorry, Chicago. It's kind of more like a tomato pie than a pizza if I'm being honest.

>> All right. Pineapple on pizza. Yes or no. >> Pizza turn's going to kill me. But for me yes. >> I love that, too. [snorts] Best pizza city in the world? >> It's probably New York. I'm just going to say you can't go wrong saying New York. One of the most chaotic thing on pizza da discord that you have ever witnessed. Oh man, this was actually recently our friend at Pineapple Ford Copa was hosting a party in Nigeria in in Lagos and he announced he gave our presentation and then the last screen of the presentation his QR code to join the discord and like a hundred people joined the discord and it was just going bing bing bing bing bing bing and they all

saying GM GM GM we were like are we getting hacked like what's going on here but no it was everybody who was at web3 bridge joining the pizza dow discord. >> So it was chaos but good. >> It was good chaos. Have we had other chaos? Oh my gosh. Yeah. So much. It's it's a it's a 5-year-old Discord. I think we made a lot of the chaos ourselves just by creating too many channels. We probably have like 100 or 200 channels archived. >> Yeah. I mean uh the way Pizza D is growing over 400 cities they have served for. So I can understand if there are 200 cities or archived channels.

>> Oh, and we have Telegram groups too. We have a telegram group for every city. Actually, that's the secret of pizza dow. People in pizza don't know this. So a lot do. But if you go anywhere on earth and you want to meet some nice people, you can join the pizza dow telegram group and say hello and they will take you out, you know, show you around. >> That's very helpful. We should use this for events that we organize annually like for devcon, dev connect. This could be another very good community where people can reach out for any kind of help. Thank you for sharing. Well, my next question is this or that? Free pizza forever or free NFT forever?

>> Well, NFTs are already kind of free. So, I'm going to go pizza. >> Feed 1,000 people one time or 10 people every day for a year. >> So, we feed more people in a year doing that. But the I don't know if those thousand people are together that could cause a huge ripple effect. So I'm going to say a thousand people. >> Interesting. So decentralized or delicious. If you could pick one word to describe pizza dough.

>> Ooh man, that is a tough one. I'm going to say delicious because what I what we talked about is that you know in a DAO you have to move work backwards from the O organized to the A autonomous to the D decentralized and I think pizza DAO is just getting organized. >> Awesome. Well, next are a few questions which are on based on your personal preferences. Best city you have thrown a pizza party in. >> Oh my gosh. Okay. I had I mean I love Philadelphia and we throw a great party every May 22nd, but we threw this party in Brussels for ECC and it was in this old bank that is actually slated to be to turn into the police station. They

keep saying they're going to turn into the police station every year, but they don't. and our friends had this whole art exhibit on the floor below and these go-karts that were like pedal cars and we had a race in the middle of our party with four people and it cuz it was a circular and it and we had like people cheering. Oh my god, there was a crash. It was hilarious. So that was very memorable. But we have thrown a lot of fun parties. So that's a hard one for me. >> All right. Have you ever been to any of the any of the pizza dao event or party in cognitive mode?

>> I like no vest. [laughter] I I joke about that. You know, sometimes in my neighborhood, you know, people know me by the vest, too. And and if I if I go around without it, nobody knows who I am. Earrings help, too. If I have no earrings, no vest. Oh my god. And the mullet. I mean, I'm like uh you know, people talk about maxing, you know, like I think I'm trying to uh tra I'm trying to max all my equipment slots. So, no, I am not going. People are like, "Can I take a picture with you? Are you doxed?" And I'm like, "I don't look like this." And not want to take pictures with you. So, no, I am maxing all my equipment slots. I have the mullet. I have the earrings. I have the vest. I have the sweatpants. You know, Philadelphia's greatest fashion

tradition. You know, jeans are a scam. Everyone should just wear sweatpants. >> I'm sure my son is going to like this. [laughter] >> Very well. Next question is the coolest person you have ever met through pizza dough. >> Okay, so probably Chichin Chong. I had the extreme Oh, actually they gave me this pin. Where is my Chichin Chong pin? There it is. I actually got to with Chichin Chong in in in Los Angeles uh because of Pizza Dao and because of Chichin Chong's NFT collection. My homies, they have an NFT. So that was that was pretty cool. I mean, oh, you know who else I know? Um, Chris, who is the artist who made Nancat, who gave me

this, who is the best guy. I mean, I think this is actually the one that really when people love this pin, cuz it's I mean, it's an awesome pen. And when I tell them that I know the artist, they can't believe it. >> Uh, my next question is, how many pizzas do you eat per week? Honestly, >> like about one pizza. About, you know, about one pizza. That's my >> Yeah. Well, there's a Yeah, it's it definitely, you know, it it builds your appetite being on pizza calls all day, you know. So, I it is funny. Every time we have a call, people get off and they say, "Wow, I got to go get a pizza." But I think I've been doing it for so long, you know. [laughter] It's just my life.

>> So, do you prefer to cook at home or just order a takeout? >> I do both. And, you know, I make breakfast a lot and I make lunch and then But, uh, it depends. You know, there are a few days of the week we like to order out. And I live in South Philly. South Philly, people may not know this, it has every cuisine you could imagine within like 10 blocks of my house. So, I can walk, you know, 10 minutes and I could get any type of food you could imagine. So, we're very lucky. >> Interesting. So, what is your favorite topping on pizza? Like like your personal order?

>> I like to get pepperoni, spinach, and black olives. if I if I was just at some random pizzeria somewhere and I was going to order. But I also like specialty pizzas. You know, there's a pizzeria locally that they make this. Oh my gosh, it has pineapple on it. Has pineapple, bacon, and hot honey, and pepperoni. And it's a white pizza. It's very good. >> And the last question, what's the one pizza topping that you think should be banned from existence? >> Anchovies. >> I would be with you here. Well, those were all the questions that we have for you. But before we wrap up this conversation, could you like explain pizza dao in just one minute that we can share it with?

>> Pizza Dow is a global pizza community. We organize a global pizza party every Bitcoin pizza day. That's May 22nd. And we are bringing the pizza industry on chain. So, if you are in the blockchain ecosystem, make friends with your local pizzeria and see how pizza can help them. >> That's awesome. And uh where can people find the community? >> Pizza.org. We just vipcoded a wonderful onboarding experience. If if anyone wants to join Pizza Dow, it will give you your pizza dow name and get you oriented in the Discord. And on May 22nd or a few days before, go to global pizza.party party and look up your city

and there is probably going to be a pizza party within like 30 minutes wherever you are. >> This is great. So in web 3 we talk about decentralization, coordination and public goods. Pizza Dow reminds us that web 3 is not just about code or capital. It's about culture, shared rituals and participation. Thank you so much Snacksman for coming out today and sharing this interesting conversation with us. There are a lot of information, some support and help that community may use.

>> Thank you once again for joining us. >> Thank you. This has been really fun. >> Indeed, it is. This was like bringing more cards [music] and culture to the community together and I loved this conversation as well. Dear listeners, I hope you have also enjoyed the conversation as much as we did. If you find it [music] interesting and you want to dig deeper, please check out the links in show notes. >> [music] >> You would find a lot of information about pizza dow and yes if you are a collector go ahead and buy NFTs there are some NFTs [music] which are like rare which you haven't seen anywhere that's what you can get with these dow next week we will bring another project for you and till then I hope you have

fun learning about Ethereum [music] and the web3 ecosystem cheers everyone